The three Primo de Lanzarote bottles — Quinado, White Vermouth and Red Vermouth — on Lanzarote’s black picón, with volcanic cones behind

The original vermouth made in the Canary Islands with Malvasía Volcánica

Volcanic, Atlantic, Canarian

Discover our vermouths

Born of the passion of a Piedmontese Italian who fell in love with Lanzarote, Primo de Lanzarote brings together the vermouth tradition and the volcanic wines of the Canary Islands.

Our Vermouths

A landscape in a bottle

Primo Vermut Blanco

Primo Blanco

An aromatic, elegant white vermouth with the unique nuances of Malvasía Volcánica.

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Primo Vermut Rojo

Primo Rojo

A red vermouth with a balanced bitterness: wormwood and rhubarb, cinchona, gentian and prickly pear.

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Vino Quinado

Vino Quinado

An aromatised wine of Listán Negro, macerated with cinchona bark and botanicals. Truly one of a kind.

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Discover our story

From Turin to Lanzarote — a tradition dating back to 1786, made new on volcanic soil.

Our Story Where to Buy